Kaela

The field sales app your reps will actually use.

Kaela handles the whole field visit — order-taking, van and DSD selling, pricing and promotions, and B2B self-service — for distributors and manufacturers who sell in the field. And, it works with the ERP you already run.

Kaela is the next generation of HandApps Mobile Sales — see how we got here.

Kaela — Smart. Seamless. Human.
On the home screen

Insights — the rep's day, the moment they open Kaela

Kaela opens to Insights: a strip of tiles showing the rep their own day — today's sales, route progress, cases sold — that refresh as they sync through the day. Below, the tasks they use most are one tap away: Sales, Transfer, Stock, Lists.


  • Insight tiles update as the rep syncs — today's sales, route progress, cases sold, and more
  • Primary action tiles put frequent tasks one tap away
  • Adaptable to your operation — tell us what your reps need to see
Kaela home screen showing Insights metric tiles and one-tap action tiles
Android · iOS
Kaela
Who Kaela Serves

Built for every role in the field

Sales representative

Sales Reps

Walk into every account knowing what they buy, what they owe, and what's in stock — and write the order before you leave.

Distribution and delivery

Route Drivers

Run the whole route from one device — deliver, adjust, invoice, and track van stock, with no paperwork trailing back to the office.

B2B commerce

B2B Buyers

Let your customers reorder for themselves, any hour — their own catalog, their contract pricing, their history, no call to the office.

IT and operations

Operations Teams

Orders, invoices, and stock flow straight into the ERP you already run — so ops keeps working where they always have, with more in Kaela when they want it.

A Day in the Field

The same route — without the busywork

What changes between a rep's day today and a rep's day on Kaela.

The old way
With Kaela
Start of day
Reps come in for paperwork, printed order guides, and price updates — and leave late.
The day's accounts, order guides, and current pricing are already on the device. Reps go straight to the first stop.
At the account
Flipping through binders, calling the office for a price or a stock check, promising to follow up.
Pricing, history, and credit are right there. The rep answers on the spot and writes the order before leaving.
No signal
A dead zone or a back room stops everything.
Fully offline — the order gets written anyway and syncs when a connection returns.
Back to the office
Handwritten and emailed orders pile up; someone keys them in at night and chases clarifications.
Orders flow into your ERP clean — nothing to re-key, nothing to chase.
End of day
Reconciling paperwork, fixing errors, and sending invoices days later.
The day's already closed — invoices out, ERP updated.
What Kaela Solves

One field operation — configured for every way you sell and deliver.

Every workflow stays synced with your ERP.

Sales Rep in warehouse
Sales representative
Use 01

Kaela for Sales Reps

More orders per visit — no callbacks, no guesswork.


Features

  • Lightning-fast order entry, no connection required
  • Customer insights and buying history
  • Suggested orders and promotions
  • Customer notes
  • Current pricing and inventory

Business Outcomes

  • Bigger orders on the visit — reps quote and close on the spot
  • New reps ramp in days, not months
  • No more "let me check and call you back" — the answer's at the account

Let’s Talk
Distribution and delivery
Use 02

Kaela for Distributors

Deliver, sell, and close the whole route from one device.


Features

  • Direct Store Delivery (DSD) and route execution
  • Scheduled deliveries tracked through the day
  • Mobile invoicing and payment collection
  • Delivery, returns, and replenishment workflows
  • Van inventory management

Business Outcomes

  • Every stop delivered and invoiced before the truck pulls away
  • Van inventory that matches what's actually on the truck
  • Returns and replenishment handled in the moment, not back at the warehouse
  • No stack of delivery paperwork to re-enter at day's end

Let’s Talk
DSD
Inventory
Use 03

Kaela for Inventory & Orders

Keep reps current on what's available — before they overpromise or undersell.


Features

  • Stock availability and allocation
  • Order creation and lifecycle tracking
  • Expected stock from open purchase orders, and substitute suggestions when an item is out

Business Outcomes

  • Reps stop promising stock you don't have
  • Orders reach the ERP clean — nothing to re-key or fix
  • Out-of-stock items handled at the account — offer a substitute or take the order for later delivery

Let’s Talk
Inventory & Orders
Pricing & Promotions
Pricing & Promotions
Use 04

Kaela for Pricing & Promotions

The right price and promotion at the account — every time.


Features

  • Customer‑specific pricing rules
  • Tiered and volume‑based discounts
  • Trade promotions
  • Pricing kept in sync with your ERP

Business Outcomes

  • Reps sell at the price you set — the margin you planned, not one they guessed
  • Promotions actually applied at the point of sale, every time
  • No unauthorized discounts slipping through

Let’s Talk
B2B commerce
Use 05

Kaela for B2B Buyers

Let your customers reorder on their own, any hour.


Features

  • Contract pricing and customer‑specific promotions
  • Self‑service ordering via web and mobile
  • Access to their order, invoice, and account history
  • Inventory visibility synced from your ERP

Business Outcomes

  • Customers reorder on their own, any hour — no call to your office
  • Orders arrive already priced to their contract
  • Your team stops keying customer orders by hand

Let’s Talk
B2B Buyers
The Complete Picture

How It All Comes Together

Kaela puts 25 years of distribution know-how in your team's hands in the field.
It connects your:

Sales representative
Sales Teams
Distribution and delivery
Route Operations
B2B commerce
Customers
ERP systems
Back-Office Systems

…into one seamless mobile ecosystem.

Platform + Product

One team for the app and your ERP integration

The team that builds Kaela also builds and owns your ERP integration — so it's ours to maintain, not yours, and there's one number to call. Kaela runs on Microsoft .NET MAUI, with an identical native experience on Android and iOS.

Offline-first, not offline-capable. Kaela runs on data stored on the device — customers, pricing, stock, and history — so taking orders, invoicing, deliveries, and payments run at full speed with or without a signal. A connection is only needed to sync, and Kaela syncs on its own whenever one is available.

  • ERP data synced into every Kaela workflow
  • Offline-first — works with or without a signal
  • Enterprise-grade uptime
  • Modular — deploy the modules you need
  • Configurable to your business workflows
Kaela in the field
Sales Rep App
DSD & Route Sales
B2B Ordering
Pricing & Promotions
Inventory & Orders
Insights
HandApps Platform built and maintained by HandApps
Unified Data Backbone
Bi-Directional Sync
Offline-First
Configurable Workflows
Enterprise-Grade
Your ERP stays the system of record
Dynamics 365
Business Central
Dynamics
NAV
Dynamics
GP
 
Acumatica
Third party
Tax
Avalara
Extend Kaela

Add-on modules for your specific needs

Beyond the five core modules, Kaela offers 20+ optional add-ons — from advanced pricing and proof of delivery to GPS tracking and fraud prevention. Build the deployment that fits your operations.

Pricing and promotions

Sales & Pricing

Volume pricing, custom lists, smart templates, multi-currency, and group price management.

Route management

DSD & Delivery

Route day workflows, proof of delivery, and retail store integration via DEX.

Security

Security & More

Audit trails, fraud prevention, user profiles, GPS tracking, and platform extensions.

Explore All Add-On Modules
See Kaela in Action

See how Kaela fits your operation

Let’s talk about your field operation — before we talk about software.

Let’s Talk
Questions first? Read the FAQ →